Since the pet industry entered the domestic market in 2000, it quickly became popular nationwide. With the improvement of people's living standards, the demand for pets has also continued to rise, and domestic pet lovers have also continued to rise. Keeping pets is no longer a rare thing, and many young people are willing to be "dog fathers" and "dog mothers", treating their pets as children. Nowadays, these are all very common things. Their doting on pets is no less than the love of parents for their children. Owners are willing to spend on their "treasures", buy the best pet food, wear expensive clothes, go to high-end beauty salons, and so on. It can be seen that people's views on keeping pets have changed. Pets are now members of the family and enjoy the highest treatment.

The consumption frenzy caused by the pet craze has shown entrepreneurs unlimited business opportunities, and the branch industries born with pets can be said to be endless. "Making money from pets" and "making money from pets" have become two major entrepreneurial paths, respectively. Pet making refers to the buying, breeding, and breeding of pets to make money, while making money from pets refers to the money spent on beloved pets using the owner's consumption psychology, such as pet food, pet supplies, pet toys, and so on. Currently, it is not uncommon to keep pets in major cities in China, and the number of pets and pet economy are constantly climbing the ladder. According to survey statistics, there are currently around 100 million pets in China, with a focus on Shanghai, Beijing, and Guangzhou. There are about 300000 pets in Shanghai. From the feedback of pet owners, the average monthly expenditure on pets by Shanghai residents is around 400, which reveals the infinite prospects of the pet market.

As the primary branch industry of the pet industry, the profits of pet food cannot be underestimated. At present, pet food in China is mainly sold abroad, and the demand in the domestic market is relatively small. However, the number of pets in China is gradually increasing, and the demand for pet food is also increasing. Therefore, pet food companies should seize the opportunity and lay a solid foundation for future development. Due to the promising prospects of the pet industry, a large number of people are flocking, and the pet food industry will face the challenge of intensified competition. Opportunities are always reserved for those who are prepared, don't wait until the verdict of being eliminated to lament the lack of work intensity. In the face of a strong competitive market, in order to establish a long-term foothold in the pet industry, it is necessary to prepare in a timely manner. With the change of people's consumption concepts, pet food should also move according to their hearts. While paying attention to delicious taste, owners are more concerned about health and nutrition. Therefore, future pet food will develop towards nutrition, health, green, and environmental protection.